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CInP Sample Questions Answers

Questions 4

A seventh step for projects in the Front End is for teams to further validate and scope the opportunity they are pursuing - something they should be in a position to do at this point. This involves the team conducting analyses to understand where they are with their knowledge of the opportunity, including what three considerations? "

Select one correct answer from the list:

Options:

A.

The amount of media hype involved, the scale a new brand may be able to achieve, and the financial outlay required to realize that.

B.

The number of existing customers involved, the scale a new technology may be able to achieve, and the price that customers will be willing to pay for that.

C.

The scope of the issue involved, the scale a solution may be able to achieve, and the financial return that can be expected from that.

D.

The interest of the stakeholders involved, the scale the business may be able to achieve, and the added brand equity that can be expected from that.

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Questions 5

In order to manage the different stakeholders to a given Innovation Project, the Project Leader must figure out what each stakeholder’s motivations are, and how to thereby leverage those to achieve, overall, what needs to be accomplished.

Select one correct answer from the list:

Options:

A.

Thoughts

B.

Motivations

C.

Favorite things

D.

Breaking points

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Questions 6

Rewards generally involve either cash prizes or high-value material prizes.

Select one correct answer from the list:

Options:

A.

cash prizes / high-value material prizes

B.

promotions / salary raises

C.

letters of appreciation / certificates of accomplishment

D.

new cars / vacation homes

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Questions 7

Innovation Management is largely about two activities, namely driving engagement for bottom-up participatory innovation, and then collecting, evaluating, and selecting the ideas and opportunities that result from this.

Select one correct answer from the list:

Options:

A.

Engagement / ideas and opportunities

B.

Fun activities / fun ideas

C.

The business innovation program / improvement ideas

D.

Mandatory participation / new suggestions

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Questions 8

Although the idea capture aspect of Stage 2 of the GInI InMS is an ongoing process, the best results usually happen when the organization is focused on a particular area, which is usually done by running what?

Options:

A.

Challenge campaigns.

B.

Secret projects.

C.

An internal ad featuring an inspirational speech.

D.

Games and other fun activities.

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Questions 9

Understanding market problems and delivering successful innovations requires a business to be able do what?

Options:

A.

Nail the Front End of Innovation with an exact understanding of the issue and a breakthrough new solution.

B.

Excel at the Mid Zone of Innovation so they can develop far superior go-to-market strategies than any of their competitors have.

C.

Nail the Back End of Innovation with dialed-in execution that gets the new innovation into the market exactly as planned.

D.

Execute all three phases of an innovation project with equal care.

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Questions 10

Engagement is what speeds up a business ' innovation program and connects it with the people who give it life.

Select one correct answer from the list:

Options:

A.

speeds up

B.

democratizes

C.

orients

D.

governs

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Questions 11

In a good Innovation Team, all of the members will have what?

Select one correct answer from the list

Options:

A.

A desire to have lots of fun.

B.

A willingness to go to work each day and do their job.

C.

A clear sense of their own priorities.

D.

Skin in the game - a commitment to the team ' s purpose.

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Questions 12

Program Leaders must take explicit steps using reinforcement mechanisms to drive ongoing sustained engagement in the business ' innovation program.

Select one correct answer from the list:

Options:

A.

structural mechanisms

B.

reinforcement mechanisms

C.

enabling devices

D.

support structures

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Questions 13

Wizard of Oz Prototypes are prototypes used to emulate the automated functionality of an artifact even though said functionality happens as a result of a person making it happen manually behind the scenes.

Select one correct answer from the list:

Options:

A.

User Experience Prototypes

B.

Looks-Like Prototypes

C.

Wizard of Oz Prototypes

D.

Works-Like Prototypes

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Questions 14

Good Innovation Teams - those populated with the right types of individuals - should be given what in their work?

Options:

A.

A strict, well-defined mandate with predefined plans.

B.

Detailed instructions and clear guidance.

C.

Latitude and autonomy.

D.

Lots of opportunities to play and have fun.

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Questions 15

In the overall E & S Process, there may be any number of what feeding into the Level 2 stream of evaluations and selections?

Select one correct answer from the list

Options:

A.

Super special innovation initiatives.

B.

Different Level 0 streams.

C.

Secret skunkworks campaigns.

D.

Different Level 1 streams.

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Questions 16

Several very large businesses have in recent years turned to running campaigns on crowdfunding sites. One of the more important reasons these businesses use such platforms is that it affords them the opportunity to _____ their concepts, under the assumption that concepts that see good traction on these platforms will see good traction in the general market, and conversely concepts that see poor traction on these platforms will see low demand in the general market and should thus be abandoned.

Options:

A.

generate media buzz about

B.

run price elasticity studies on

C.

market test

D.

run technical validation testing on

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Questions 17

Having a proposed new innovation fail is acceptable so long as the Innovation Team is able—through various " stress-test " business experiments—to force it to fail early on, rather than at the Eleventh Hour, so that the team avoids unnecessarily wasting resources.

Select one correct answer from the list:

Options:

A.

convince the business to move forward with it anyway

B.

justify why they pursued the concept in the first place

C.

force it to fail early on, rather than at the Eleventh Hour

D.

eventually get it to work

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Questions 18

Throughout a brainstorming session, a Recorder should be assigned to record the ______ of the session. These would subsequently be documented and shared with affected stakeholders. "

Select one correct answer from the list:

Options:

A.

key ideas, themes, assessments, and final outcomes

B.

most creative ideas

C.

final idea selected

D.

purpose

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Questions 19

As an Innovation Professional, the present and emerging market needs you identify represent what for you personally?

Select one correct answer from the list:

Options:

A.

Major risks you should help the organization suppress

B.

Opportunities to appear innovative to the rest of your organization

C.

Threats to your job that you must steer clear of

D.

Opportunities to define and develop new innovations

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Questions 20

The third step for projects in the Mid Zone is for teams to craft a winning Go-To-Market Strategy. This strategy addresses when, where, how, and by whom the offering will be _____ so that it is able to optimally connect with a particular market and that market’s need.

Options:

A.

manufactured, assembled, inspected, and approved

B.

made, advertised, listed, and shipped

C.

produced, marketed, sold, and distributed

D.

sponsored, promoted, endorsed, and otherwise marketed

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Questions 21

In Technology Scouting, scouts must focus on what the technology is, how it works, and how it has been used to date and from that conceive new ways their business can use the technology, which can be a departure from how it has been used elsewhere in the past.

Select one correct answer from the list:

Options:

A.

Whether or not they think their competitors will ever use this technology

B.

How cool the technology looks and how well it will impress their customers

C.

The least expensive way to adapt the technology

D.

What the technology is, how it works, and how it has been used to date

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Questions 22

Design Thinking forces us to " think like a designer " in that it has us constantly in search of better insights.

Select one correct answer from the list:

Options:

A.

More creative ideas

B.

Design solutions

C.

Better insights

D.

New patterns

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Questions 23

Design Research focuses on the interactions between people and things so that we can better understand the interfaces between them and how they are used, and thus design our offerings to optimize the user experience.

Select one correct answer from the list:

Options:

A.

The interactions between people and things

B.

The interactions between different things

C.

The interactions between different people

D.

How things that people never see operate in the background

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Questions 24

The starting point for producing relevant innovations is ____ about problems, not ____ about solutions.

Options:

A.

insights / insights

B.

questions / answers

C.

hypotheses / ideas

D.

theories / thoughts

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Questions 25

In Stage 4 of the GInI InMS, it is the _____’s job to ensure the project receives the level of attention and resources it needs (of various types) in order to get started successfully and keep moving forward.

Options:

A.

Chief Innovation Officer

B.

Project Champion

C.

Project Manager

D.

Project Coordinator

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Questions 26

As an innovation professional, you encounter opportunities to identify what?

Options:

A.

The fastest growing business ventures in the world.

B.

Present and emerging market needs.

C.

Ways to save your business a lot of money.

D.

The most exciting new technologies available.

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Questions 27

In order to become an effective innovator, one must embrace which of the following?

Select one correct answer from the list:

Options:

A.

An eagerness to explore, experiment, and experience

B.

All the answers are correct

C.

A disdain for stasis and the status quo

D.

A sense of entrepreneurialism

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Questions 28

If an Innovation Team has been given an open charter, then one of the very first major tasks the Project Leader is to lead the team in is what?

Options:

A.

Needfinding research — to find a good problem opportunity for the team to work on.

B.

Scientific research — to develop a new method or technology the business can use.

C.

A search for inefficiencies in the business to address.

D.

Technology research — to find an exciting new technology to use.

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Questions 29

The third step in the GInI Breakthrough Innovation Method—Oblique Examination—involves both divergent and convergent processes.

Select one correct answer from the list:

Options:

A.

Fast / slow

B.

Divergent / convergent

C.

Problem / solution

D.

Internal / external

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Questions 30

After having a number of teams conduct further validation and scoping on their respective projects in the Front End, a business is then able to ask of each one " Is it a problem worth solving? "

Select one correct answer from the list:

Options:

A.

Once-in-a-lifetime opportunity

B.

Customer they care about

C.

Problem worth solving

D.

Problem behind a problem

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Questions 31

Developing a concept further following its selection by an Evaluation Group often involves the creation of a preliminary business plan/business case for the concept.

Select one correct answer from the list:

Options:

A.

New hypotheses behind its problem

B.

A detailed design of the concept

C.

A preliminary business plan/business case for the concept

D.

A fully-detailed financial forecast for the concept, showing its return on investment with 95% confidence limits

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Questions 32

All good innovations start their life as a hypothesis and therefore teams—if they are to explore a particular situation in their search for a new innovation opportunity—can thus engage in hypothesis forming.

Select one correct answer from the list:

Options:

A.

hypothesis

B.

need

C.

idea

D.

question

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Questions 33

A cardinal rule for Project Leaders leading their teams in needfinding is to never pursue a technology for the sake of technology. Why is this? "

Select one correct answer from the list:

Options:

A.

The technology may not work.

B.

They must first ensure it is as cost-effective as their competitors ' technology.

C.

There may not now or ever be a market need for that technology.

D.

There may be an even better technology waiting just around the corner.

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Questions 34

As an Innovation Professional contributing to a program of sustained innovation output in your business, you are constantly feeding what?

Select one correct answer from the list

Options:

A.

The business ' bottom line.

B.

The business ' Sales Pipeline.

C.

The business ' competitive intelligence.

D.

The business ' Innovation Pipeline.

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Questions 35

Incentives are used for what purpose?

Select one correct answer from the list:

Options:

A.

To pressure and coerce people into engaging in the innovation program.

B.

To encourage people to engage in the innovation program in the first place.

C.

To force people to engage in the innovation program even if they do not want to.

D.

To reward people for having engaged in the innovation program.

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Questions 36

The fifth step in the Design Thinking process serves as the junction between the Front End and Back End of Innovation.

Select one correct answer from the list:

Options:

A.

The Front End and Back End of Innovation

B.

The Front End and Mid Zone of Innovation

C.

The Mid Zone and Back End of Innovation

D.

The Fuzzy Front End and the Messy Back

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Questions 37

In Stage 1 of the GInI InMS, Innovation Managers would apply the business’ _____ to focus the inputs coming into the System on certain core objectives.

Options:

A.

Innovation Plans

B.

Innovation Strategies

C.

Innovation Agendas

D.

Corporate Strategies

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Questions 38

Customer Experience Innovation involves ______ to produce a greater sense of value by those encountering it.

Select one correct answer from the list:

Options:

A.

The staging of a purposefully-designed and orchestrated new customer experience.

B.

The delivery of a new product that delivers a much better product experience.

C.

The use of marketing to tell the world yours is a much better experience.

D.

The delivery of a new service that delivers a much better service experience.

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Questions 39

Good Innovation Teams - those populated with the right types of individuals - should be given what in their work?

Select one correct answer from the list

Options:

A.

Latitude and autonomy.

B.

Lots of opportunities to play and have fun.

C.

Detailed instructions and clear guidance.

D.

A strict, well-defined mandate with predefined plans.

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Questions 40

As a Project Leader, one’s team may evolve from one phase of the project to another. This means the Leader must be capable of what if that team is to accomplish its work in a methodical and synergistic manner.

Options:

A.

Conceiving the ideal team and pressing forward as though they had that team even when they do not.

B.

Designing, structuring, organizing, leading, and rallying each incarnation of the team.

C.

Hiring new people when they are needed, and firing other people when they are no longer needed.

D.

Doing everything themselves if that becomes necessary.

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Questions 41

An Innovation Team’s story must convey a true sense of purpose in resolving their challenge, and must relate that to something that truly matters at a fundamentally human level, not just at a business level.

Select one correct answer from the list:

Options:

A.

A true sense of purpose

B.

A sense of ownership

C.

A true sense of pride

D.

A sense of wonder

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Questions 42

Innovators are commonly known to have a disdain for what?

Select one correct answer from the list:

Options:

A.

Lean thinking.

B.

Making a profit.

C.

The status quo.

D.

Other people.

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Questions 43

The fifth step of the GInI Breakthrough Innovation Method is known as __________________, and is intended to give teams extended time in which to further develop select concepts.

Select one correct answer from the list

Options:

A.

Germination & Election

B.

Incubation & Selection

C.

Gestation & Evaluation

D.

Rumination & Appropriation

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Questions 44

For projects in the Mid Zone that pass the final decision gate, they will pass from the Mid Zone to the Back End, where they will enter into a completely different set of activities.

Select one correct answer from the list:

Options:

A.

An accurate Gantt Chart

B.

A project post-mortem

C.

Pass the final decision gate

D.

A highly detailed project plan with several layers of approvals

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Questions 45

The second major step of the Design Thinking process is made of which three action steps?

Select one correct answer from the list:

Options:

A.

Empathize / Ideate / Test

B.

Imagine / Test / Define

C.

Ideate / Experiment / Design

D.

Empathize / Experiment / Define

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Questions 46

It is imperative that certain of the individuals involved in the Mid Zone of an innovation project have solid financial analysis skills, so that they can analyze all of the financial considerations involved and from those develop what?

Options:

A.

An enthralling business case with a highly optimistic financial and strategic picture of the opportunity.

B.

A decent business case with a rough financial and strategic picture of the opportunity.

C.

A compelling business case with the most accurate financial and strategic picture of the opportunity.

D.

A compelling business case that tells the story of the opportunity the team wants to tell.

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Questions 47

In the fourth step of the GInI Breakthrough Innovation Method—Synthesis & Capture—teams will generate as many new value models as makes sense for the situation. They can then use preliminary filtering to select the most promising models to move forward with.

Select one correct answer from the list:

Options:

A.

Select the most technologically-exciting models to move forward with

B.

Select new models to move forward with that will ensure they are as good as their competitors

C.

Select the most promising models to move forward with

D.

Eliminate all but the most certain-to-be-approved models

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Questions 48

To be productive, an Innovation Management System must have an effective Assimilation Process. That process will involve three activities, namely challenging, accumulating, and aggregating.

Select one correct answer from the list:

Options:

A.

Mocking, choosing, and lumping

B.

Asking, gathering, and sorting

C.

Challenging, accumulating, and aggregating

D.

Provoking, picking, and clustering

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Questions 49

When the third step in the GInI Breakthrough Innovation Method - Oblique Examination - is used to address the problem space, it begins with one fundamental question, namely ______.

Select one correct answer from the list:

Options:

A.

What new idea is the market really excited about, and thus what new experience is it seeking, along with how that experience transcends all current experiences.

B.

What opportunity is the market unaware of, and thus what new innovation will it embrace, along with what new " jobs " that innovation can do for them.

C.

What problem is the market needing to be solved, and thus what value, experience, or other outcome is it seeking, along with what " jobs " are needed to achieve that outcome.

D.

What new technology is the market wanting to employ, and thus what breakthrough new product is it seeking, along with what " jobs " that product needs to accommodate.

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Questions 50

____ are outside conferences that individuals attend to be exposed to fresh thinking and diverse ideas from all over the world, as well as to interact with presenters and other attendees to further explore and develop some of those ideas. Attendees typically return home inspired with new ways of seeing and thinking and with new ideas that can be applied inside the business. Some of these inevitably make their way into the Innovation Funnel.

Options:

A.

Brain Accelerators

B.

Idea Conferences

C.

News Conferences

D.

Brainstorming Conferences

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Questions 51

Understanding market problems and delivering successful innovations requires a business to be able to execute all three phases of an innovation project with equal care.

Select one correct answer from the list:

Options:

A.

Nail the Back End of Innovation with dialed-in execution that gets the new innovation into the market exactly as planned

B.

Execute all three phases of an innovation project with equal care

C.

Nail the Front End of Innovation with an exact understanding of the issue and a breakthrough new solution

D.

Excel at the Mid Zone of Innovation so they can develop far superior go-to-market strategies than any of their competitors have

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Questions 52

In the Mid Zone of an innovation project, being able to develop a compelling business case for an opportunity with an accurate financial and strategic picture of it is important because such business cases get used by businesses for what?

Select one correct answer from the list:

Options:

A.

Their strategic priority decision making—whether to continue investing in innovation or not

B.

Their proceed/pivot decision gating—whether or not to believe the data the team is presenting

C.

Their operational decision making—whether to launch the new innovation in one market versus a different one

D.

Their go/no-go decision gating—whether or not to move forward with executing the project

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Questions 53

Though __________ is often required, it can be costly. For that reason Innovation Teams must first try to use __________ as much as they can.

Select one correct answer from the list

Options:

A.

Primary Research / Secondary Research

B.

Deep Research / Shallow Research

C.

Secondary Research / Primary Research

D.

Initial Research / Follow-on Research

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Questions 54

The title " Intrapreneur " first appeared in a 1978 paper by Gifford and Elizabeth Pinchot, who defined an Intrapreneur as dreamers who do.

Select one correct answer from the list:

Options:

A.

Tinkerers who believe

B.

Winners who dream

C.

Creatives who act

D.

Dreamers who do

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Questions 55

As an Innovation Project Leader, the Innovation Manager would generally function as both a steadfast and reliable Leader, a situation that demands a very specific set of skills.

Select one correct answer from the list:

Options:

A.

Lone Wolf / Pack

B.

Steadfast / reliable

C.

Team / Project

D.

Internal / External

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Questions 56

Several very large businesses have in recent years turned to running campaigns on crowdfunding sites—platforms traditionally reserved for entrepreneurs trying to raise funding to launch modest businesses. The main reason these large businesses use such platforms is that it allows them to market-test some of their more radical innovations by seeing how much attention, excitement, and buzz they generate on these sites.

Select one correct answer from the list:

Options:

A.

Market-test some of their more radical innovations by seeing how much attention, excitement, and buzz they generate on these sites

B.

Give their brand " street cred " for being truly innovative

C.

Gain extensive free marketing for their radical new innovations

D.

Generate extra revenue on the side to augment their main sources of revenue

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Questions 57

" In constructing their story, an Innovation Team can draw directly from their Empathy Map, in which case the customer ' s unmet needs (pains and gains) defines what? "

Select one correct answer from the list:

Options:

A.

What the conflict in the story is.

B.

Who the character is.

C.

What the transformation in the story is.

D.

Where the story takes place.

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Questions 58

Because “The Questioner” has a natural curiosity that drives them to ask lots of probing questions about a situation, they are usually best suited for which phase of innovation work?

Options:

A.

The Mid Zone.

B.

The Front End.

C.

All phases.

D.

The Back End.

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Exam Code: CInP
Exam Name: Certified Innovation Professional (CInP)
Last Update: Apr 14, 2026
Questions: 195
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