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CInP Sample Questions Answers

Questions 4

Stage 1 of the GInI Innovation Management System is called The Innovation Funnel.

Select one correct answer from the list:

Options:

A.

The Innovation Pipeline

B.

The Innovation Funnel

C.

The Innovation Framework

D.

The Innovation Dragnet

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Questions 5

Coming out of a brainstorming session, a group should carry forward a wide-ranging selection of ideas for subsequent evaluation and potential prototyping. This ensures they preserve the full breadth of concepts they generated and do not revert back to the obvious " safe " choices.

Select one correct answer from the list:

Options:

A.

Get too carried away with crazy, radical ideas

B.

Get too far away from who the business is

C.

Revert back to the blue sky dreaming that so many of them are prone to

D.

Revert back to the obvious " safe " choices

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Questions 6

If a new innovation is to be true to how it was originally conceived, the business cannot afford to fail in the Back End, as failure would mean ____ . This is why execution is so critically important.

Options:

A.

utter collapse for the business

B.

that all the time, effort, and expense it had invested in the prior stages was wasted

C.

that the business ' Project Managers were incompetent

D.

significant embarrassment in the marketplace

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Questions 7

All good innovations start their life as a hypothesis and therefore teams—if they are to explore a particular situation in their search for a new innovation opportunity—can thus engage in hypothesis forming.

Select one correct answer from the list:

Options:

A.

hypothesis

B.

need

C.

idea

D.

question

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Questions 8

Rewards generally involve either cash prizes or high-value material prizes.

Select one correct answer from the list:

Options:

A.

cash prizes / high-value material prizes

B.

promotions / salary raises

C.

letters of appreciation / certificates of accomplishment

D.

new cars / vacation homes

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Questions 9

A key use of research in Needfinding work is for market segmentation, where an overall population of prospective customers is segmented according to the particular outcome each segment seeks.

Select one correct answer from the list:

Options:

A.

The particular outcome each segment seeks

B.

Various demographic factors

C.

Their lifestyles

D.

Their tastes—what they like and dislike

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Questions 10

The fifth step of the GInI Breakthrough Innovation Method is known as __________________, and is intended to give teams extended time in which to further develop select concepts.

Select one correct answer from the list

Options:

A.

Germination and Election

B.

Incubation and Selection

C.

Gestation and Evaluation

D.

Rumination and Appropriation

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Questions 11

The Brainstorming Facilitator must establish what if they are to have an effective brainstorming session?

Options:

A.

Rules of order

B.

Rules of engagement

C.

Terms of acceptance

D.

Laws of conformance

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Questions 12

Innovation Tournaments are internal competitions where teams of peers work together to identify a new opportunity for the business, develop a relatively complete and well-thought-out business plan for it, and then pitch it to an internal venture board, generally in order to get funding for taking the concept further, understanding that concepts which prove strong enough may ultimately make their way all the way through to final implementation, thereby providing an excellent method for surfacing and funding non-core, and potentially breakthrough or disruptive, business innovations.

Select one correct answer from the list:

Options:

A.

Hackathons

B.

Business Plan Competitions

C.

Innovation Jams

D.

Innovation Tournaments

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Questions 13

As an Innovation Project Leader, the Innovation Manager would generally function as both an Internal and External Leader, a situation that demands a very specific set of skills.

Select one correct answer from the list:

Options:

A.

Lone Wolf / Pack

B.

Steadfast / reliable

C.

Team / Project

D.

Internal / External

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Questions 14

A well-developed Opportunity Analysis will uncover for a business both unmet and unarticulated opportunities.

Select one correct answer from the list:

Options:

A.

Tangible and intangible opportunities

B.

Good opportunities and bad opportunities

C.

Currently untapped opportunities and future potential opportunities

D.

Unmet and unarticulated opportunities

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Questions 15

Here ' s the text from the image:

In leading their teams to stress-test proposed new Innovation concepts, Project Leaders should have the teams stress-test which of the following? "

Select one correct answer from the list:

Options:

A.

All the answers are correct.

B.

The solution it has proposed for the issue.

C.

Its hypotheses regarding the reasons behind the issue.

D.

The implementation or commercialization strategy it intends to use for the new offering.

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Questions 16

____ are outside conferences that individuals attend to be exposed to fresh thinking and diverse ideas from all over the world, as well as to interact with presenters and other attendees to further explore and develop some of those ideas. Attendees typically return home inspired with new ways of seeing and thinking and with new ideas that can be applied inside the business. Some of these inevitably make their way into the Innovation Funnel.

Options:

A.

Brain Accelerators

B.

Idea Conferences

C.

News Conferences

D.

Brainstorming Conferences

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Questions 17

In the fourth major step of the Design Thinking process, the activity associated with " Ideate " is what?

Options:

A.

Testing solution prototypes.

B.

Developing hypotheses.

C.

Prototyping solutions.

D.

Ideating / brainstorming solutions.

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Questions 18

Because “The Questioner” has a natural curiosity that drives them to ask lots of probing questions about a situation, they are usually best suited for which phase of innovation work?

Options:

A.

The Mid Zone.

B.

The Front End.

C.

All phases.

D.

The Back End.

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Questions 19

In the second major step of the Design Thinking process, the activity associated with " Empathize " is what?

Select one correct answer from the list

Options:

A.

Testing hypotheses.

B.

Prototyping new ideas.

C.

Developing hypotheses.

D.

Running business experiments.

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Questions 20

" ______ are team sprints organized to build something entirely new in a highly-compressed timeframe, producing highly useful outcomes often in record time, which in turn become inputs for the Innovation Funnel to consider carrying further. "

Select one correct answer from the list:

Options:

A.

Design Sprints

B.

Hackathons

C.

Flash Builds

D.

Innovation Jams

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Questions 21

" Several very large businesses have in recent years turned to running campaigns on crowdfunding sites. One of the more important reasons these businesses use such platforms is that it affords them the opportunity to ______ their concepts, under the assumption that concepts that see good traction on these platforms will see good traction in the general market, and conversely concepts that see poor traction on these platforms will see low demand in the general market and should thus be abandoned. "

Select one correct answer from the list:

Options:

A.

run price elasticity studies on

B.

run technical validation testing on

C.

market test

D.

generate media buzz about

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Questions 22

____ are prototypes used to simulate a customer experience and/or the immersive environment in which that experience is intended to take place.

Options:

A.

Customer Prototypes

B.

Behavioral Prototypes

C.

Experience Prototypes

D.

Works-Like Prototypes

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Questions 23

Qualitative studies are generally conducted in one of two ways—either online or as fieldwork. The latter involves going out into the field and talking to certain types of people, often when they are engaged in a particular experience of interest.

Select one correct answer from the list:

Options:

A.

Going out into the field and talking to certain types of people, often when they are engaged in a particular experience of interest

B.

Going out into the field and taking pictures of random subjects doing random things

C.

Going door-to-door to conduct user surveys

D.

Setting up kiosks that ask people to answer a survey on the spot

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Questions 24

As an Innovation Professional contributing to a program of sustained innovation output in your business, you are constantly feeding what?

Select one correct answer from the list

Options:

A.

The business ' bottom line.

B.

The business ' Sales Pipeline.

C.

The business ' competitive intelligence.

D.

The business ' Innovation Pipeline.

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Questions 25

The difference between an invention and an innovation is that an innovation must be capable of what?

Options:

A.

Generating lots of market buzz.

B.

Being used to create more value for users.

C.

Being used to build a business’ brand.

D.

Generating lots of revenue.

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Questions 26

The second major step of the Design Thinking process is made of which three action steps?

Select one correct answer from the list:

Options:

A.

Empathize / Ideate / Test

B.

Imagine / Test / Define

C.

Ideate / Experiment / Design

D.

Empathize / Experiment / Define

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Questions 27

Unlike Crowdsourcing, where there is a one-to-many relationship, SME Platforms are ________, and unlike Curated OI Partnership Platforms, where an enduring partnership is formed, SME Platforms tend to involve ________.

Options:

A.

many-to-one engagements / lifetime partnerships

B.

many-to-many engagements / hiring the SMEs onto staff

C.

many-to-one engagements / less cordial partnerships

D.

one-to-one engagements / very short-lived engagements

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Questions 28

Design Methods can be broadly grouped into four categories. The first of these is what?

Select one correct answer from the list

Options:

A.

Observe

B.

Experiment

C.

Question

D.

Study

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Questions 29

After having a number of teams conduct further validation and scoping on their respective projects in the Front End, a business is then able to ask of each one " Is it a problem worth solving? "

Select one correct answer from the list:

Options:

A.

Once-in-a-lifetime opportunity

B.

Customer they care about

C.

Problem worth solving

D.

Problem behind a problem

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Questions 30

A key use of research in Needfinding work is for market segmentation, where an overall population of prospective customers are segmented according to what?

Options:

A.

The particular outcome each segment seeks.

B.

Their tastes - what they like and dislike.

C.

Various demographic factors.

D.

Their lifestyles.

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Questions 31

The third step in the GInI Breakthrough Innovation Method—Oblique Examination—involves both divergent and convergent processes.

Select one correct answer from the list:

Options:

A.

Fast / slow

B.

Divergent / convergent

C.

Problem / solution

D.

Internal / external

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Questions 32

For starting out new innovation projects in the Front End, teams begin by aligning themselves and their project with the business ' Innovation Strategy. However, they will at times encounter an opportunistic side to their insights work, which sometimes uncovers ______ around which the business may in fact amend its strategy - producing alignment from the bottom up rather than from the top down. "

Select one correct answer from the list:

Options:

A.

significant new technological capabilities

B.

major problems or roadblocks

C.

significant new unforeseen opportunities

D.

significant new existential threats

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Questions 33

Engagement is what speeds up a business ' innovation program and connects it with the people who give it life.

Select one correct answer from the list:

Options:

A.

speeds up

B.

democratizes

C.

orients

D.

governs

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Questions 34

_____ are a lighter approach to Open Innovation where engagements are curated with SMEs, thus allowing a business to gain access to a wide variety of insights and learn critical information about a particular industry, market, technology, or business process.

Options:

A.

Crowdsourcing Platforms

B.

Open Innovation Brokerage Platforms

C.

Cross-Industry Lateral Innovation Panels

D.

Subject Matter Expert Platforms

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Questions 35

To be productive, an Innovation Management System must have an effective Assimilation Process. That process will involve three activities, namely ____.

Options:

A.

challenging, accumulating, and aggregating

B.

provoking, picking, and clustering

C.

mocking, choosing, and lumping

D.

asking, gathering, and sorting

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Questions 36

To be productive, an Innovation Management System must have an effective Assimilation Process. That process will involve three activities, namely challenging, accumulating, and aggregating.

Select one correct answer from the list:

Options:

A.

Mocking, choosing, and lumping

B.

Asking, gathering, and sorting

C.

Challenging, accumulating, and aggregating

D.

Provoking, picking, and clustering

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Questions 37

First-Level EandS Teams do two key things that are critical to driving the business’ InMS. The first of these is to drive and facilitate the evaluation process for reviewing all incoming new ideas for their business and market merit.

Select one correct answer from the list:

Options:

A.

The aggregation process

B.

The evaluation process

C.

The challenge process

D.

The selection process

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Questions 38

Breakthrough Innovation is characterized by completely new offerings within existing categories that substantially raise the bar on the value or experience delivered.

Select one correct answer from the list:

Options:

A.

Substantially increase the brand value associated with them

B.

Substantially raise the bar on the level of competitiveness they offer

C.

Substantially lowers the cost of doing business

D.

Substantially raise the bar on the value or experience delivered

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Questions 39

Stage 2 of the GInI InMS is where __________ are used to engage the organization for the purpose of having them identify new ideas and opportunities for the business.

Select one correct answer from the list

Options:

A.

games

B.

engagement plans

C.

Mechanisms of Engagement

D.

rewards

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Questions 40

When finished with a particular brainstorming session, a group would typically ____ the resulting ideas and concepts using Affinity Analysis.

Options:

A.

cluster

B.

evaluate

C.

rank

D.

critique

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Questions 41

For projects developing products in the Back End, once final funds are released and capital equipment has been procured, the Operations Team will begin preparations to ready the product for pilot and eventual launch.

Select one correct answer from the list:

Options:

A.

Start helping the marketing team produce effective marketing collateral for the product

B.

Begin their production planning work

C.

Start production

D.

Begin preparations to ready the product for pilot and eventual launch

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Questions 42

Customer Experience Innovation involves ______ to produce a greater sense of value by those encountering it.

Select one correct answer from the list:

Options:

A.

The staging of a purposefully-designed and orchestrated new customer experience.

B.

The delivery of a new product that delivers a much better product experience.

C.

The use of marketing to tell the world yours is a much better experience.

D.

The delivery of a new service that delivers a much better service experience.

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Questions 43

For projects in the Mid Zone that pass the final decision gate, they will pass from the Mid Zone to the Back End, where they will enter into a completely different set of activities.

Select one correct answer from the list:

Options:

A.

An accurate Gantt Chart

B.

A project post-mortem

C.

Pass the final decision gate

D.

A highly detailed project plan with several layers of approvals

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Questions 44

Stage 3 of the GInI InMS is focused on evaluating and selecting new ideas for conversion into Innovation Projects.

Select one correct answer from the list:

Options:

A.

Capturing and accumulating new ideas

B.

Focusing the organization’s ideation efforts

C.

Evaluating and selecting new ideas for conversion into Innovation Projects

D.

Helping the organization feel innovative

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Questions 45

Innovation Managers serve as the business’ point of accountability in driving their Innovation program.

Select one correct answer from the list:

Options:

A.

Point of accountability

B.

Only real hope

C.

Second-tier fallback

D.

First line of leadership

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Questions 46

It has been demonstrated in numerous studies that the collective wisdom of a large group can often produce noticeably better insights and ideas than the more limited perspective of a narrow group, especially when considering that those on the outside assume the _____ perspective of a situation, while those on the inside assume the _____ perspective of the situation — these two perspectives producing very different outcomes.

Options:

A.

public’s / managers’

B.

executives’ / workers’

C.

customers’ / CEOs’

D.

market’s / business’

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Questions 47

________ are ongoing communities of professional peers organized around specific subjects, formed so that these individuals can share their expertise and help one another out as desired. This in turn stokes occasional inputs into the Innovation Funnel, while also helping to further the organization’s capabilities.

Options:

A.

Villages of Experts

B.

Centers of Excellence

C.

Communities of Practice

D.

Kingdoms of Craft

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Questions 48

A cardinal rule for Project Leaders leading their teams in needfinding is to never pursue innovation for the sake of being innovative. Why is this?

Select one correct answer from the list:

Options:

A.

Without a clear understanding of the deeper market need involved, it usually just results in another " me too " offering

B.

It may raise different stakeholders ' expectations too high beyond what the business can safely deliver

C.

They must also combine the innovation with effective marketing if they really want to look innovative

D.

Because being innovative is now looked down upon by most customers

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Questions 49

Good Innovation Teams - those populated with the right types of individuals - should be given what in their work?

Select one correct answer from the list

Options:

A.

Latitude and autonomy.

B.

Lots of opportunities to play and have fun.

C.

Detailed instructions and clear guidance.

D.

A strict, well-defined mandate with predefined plans.

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Questions 50

The aim of ________________ is to collect feedback from a large number of respondents in order to reveal specific patterns in their responses that yield new insights for researchers.

Select one correct answer from the list

Options:

A.

quantitative market research

B.

design research

C.

qualitative market research

D.

user research

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Questions 51

The title " Intrapreneur " first appeared in a 1978 paper by Gifford and Elizabeth Pinchot, who defined an Intrapreneur as dreamers who do.

Select one correct answer from the list:

Options:

A.

Tinkerers who believe

B.

Winners who dream

C.

Creatives who act

D.

Dreamers who do

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Questions 52

Design Methods bring Design Thinking to life by allowing teams to study problems and evaluate potential solutions.

Select one correct answer from the list:

Options:

A.

Study problems and evaluate potential solutions

B.

Study users and evaluate potential trends

C.

Study markets and evaluate potential strategies

D.

Study markets and evaluate potential opportunities

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Questions 53

In some cases, what success looks like for an Innovation Team is to actually be able to force a new innovation concept to fail early on, rather than much later on, thereby saving the business much wasted effort, time, and money. Accordingly, Project Leaders have to advocate within their teams a mentality of ____.

Options:

A.

“failure is better than success”

B.

“failure is cool”

C.

“fail once and for all”

D.

“fail fast / fail early”

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Questions 54

In running a Pilot associated with Stage 5 of the GInI InMS, the scale of the pilot, and the level of maturity of the offering, will often be a function of what?

Options:

A.

The eagerness of the Innovation Team driving the project.

B.

The size and age of the business, the industry it is in, and what high-value brands it does or does not own that it needs to protect.

C.

The breadth and depth of the business’ portfolio of offerings, as well as how many different brands it has.

D.

The dictates of the business’ executive management team.

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Questions 55

Innovation is defined as doing something in a new or novel way that delivers more value and/or better experiences to customers and markets.

Select one correct answer from the list:

Options:

A.

Better branding and/or better advertising

B.

More value and/or better experiences

C.

Lower prices and/or easier access

D.

Newer technology and/or more features

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Questions 56

For projects developing products in the Back End, the Operations team will plan out all of the necessary details for manufacture, assembly, supply-chain, and quality assurance.

Select one correct answer from the list:

Options:

A.

Component manufacture, sub-assembly manufacture, and final assembly production

B.

Manufacture, assembly, supply-chain, and quality assurance

C.

Manufacture, distribution, sales, and marketing

D.

Production, distribution, quality, and sales

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Questions 57

________ involves actively going out and looking for specific trends, not simply observing all trends passively, with the intention of developing insights into new directions that may alert the business to new needs and opportunities in a market.

Options:

A.

Trend Watching

B.

Scenario Planning

C.

Trendcasting

D.

Trend Scouting

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Questions 58

In the fourth step in the GInI Breakthrough Innovation Method—Synthesis and Capture—teams conceptually define and document the details around any number of new solution concepts, including any feature mixes they require.

Select one correct answer from the list:

Options:

A.

New value propositions, including any market niches they are aimed at

B.

New value models, including any technologies they rely on

C.

New business models, including any regulatory approvals they require

D.

New solution concepts, including any feature mixes they require

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Questions 59

With experience, Project Leaders learn to structure the work of their projects to ensure the necessary actions are taken to follow a good innovation process.

Select one correct answer from the list:

Options:

A.

manage each detail of the work their team does

B.

cast a compelling vision

C.

structure the work of their projects

D.

recruit very capable people

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Questions 60

The third step for projects in the Mid Zone is for teams to craft a winning Go-To-Market Strategy. This strategy addresses when, where, how, and by whom the offering will be ______ so that it is able to optimally connect with a particular market and that market ' s need.

Select one correct answer from the list:

Options:

A.

produced, marketed, sold, and distributed

B.

sponsored, promoted, endorsed, and otherwise marketed

C.

made, advertised, listed, and shipped

D.

manufactured, assembled, inspected, and approved

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Questions 61

The basic formula of a successful business is the storyline of a hero overcoming obstacles to save the day. For us as Innovators, that means what?

Select one correct answer from the list:

Options:

A.

Make the world a better place

B.

Find a need and meet it

C.

Secure financial backing and scale up a huge business

D.

Look innovative as absolutely possible

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Questions 62

____ are a rapid concept-validation method for digital innovations involving a five-day process aimed at answering several critical business questions. This is done by rapidly designing, prototyping, and user-testing the concept, compressing what might otherwise take months of development and validation work into a single week.

Options:

A.

Hackathons

B.

Flash Builds

C.

Innovation Jams

D.

Design Sprints

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Questions 63

Design Innovation is any new innovation that delivers greater value and/or a better experience as a direct consequence of what?

Options:

A.

A measurable change in design.

B.

Using better designed technology.

C.

A measurable increase in product quality.

D.

A measurable increase in the number of features.

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Questions 64

When initiating a brainstorming session, the facilitator would pose 2-3 questions to frame the challenge and thus establish the context for the session.

Select one correct answer from the list:

Options:

A.

Set the pace

B.

Create motivation

C.

Create a tone

D.

Establish the context

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Questions 65

Design Research allows us to deliver new innovations that are in harmony with what?

Options:

A.

Both people’s internal physiology and their psychiatric abnormalities.

B.

People’s most demanding expectations.

C.

Both people’s physical bodies and their psychological capabilities.

D.

People’s hopes, dreams, and aspirations.

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Questions 66

A Core Innovation Team is a special dedicated team whose sole job is to carry out _____ in the business, doing so one at a time to ensure focus.

Options:

A.

process-improvement initiatives

B.

innovation projects

C.

design and branding studies

D.

research studies

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Questions 67

Innovation Professionals are called upon to use their creativity in order to resourcefully arrange things in new ways to arrive at some desired new end point.

Select one correct answer from the list:

Options:

A.

Their analytical abilities

B.

Their imagination

C.

Connecting the dots

D.

Their creativity

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Questions 68

Design Thinking forces us to " think like a designer " in that it has us constantly in search of better insights.

Select one correct answer from the list:

Options:

A.

More creative ideas

B.

Design solutions

C.

Better insights

D.

New patterns

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Questions 69

Because " The Planner " will coordinate the production and delivery of a new offering, they are usually best suited for which phase of innovation work?

Select one correct answer from the list:

Options:

A.

The Back End

B.

The Front End

C.

The Mid Zone

D.

All phases

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Questions 70

For projects in the Back End, once a pilot demonstrates the commercial viability of the offering, the effort is passed on to the next stage, where it is ramped up to full-scale capacity via various capital investments.

Select one correct answer from the list:

Options:

A.

Scaled back to fit market demand

B.

Allowed to continue running in pilot mode

C.

Reconsidered by the business’ head decision-makers

D.

Ramped up to full-scale capacity

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Questions 71

One’s particular ________ may make them more suitable for tasks in the Front End versus Mid Zone versus Back End of Innovation.

Options:

A.

dispositions and traits

B.

ethnic origins

C.

learned habits

D.

IQ

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Questions 72

______ engage in a certain amount of their own risk taking within their business to pursue a new innovation they are passionate about, even sometimes when they are not formally sanctioned.

Select one correct answer from the list:

Options:

A.

Intrapreneurs

B.

Rebels

C.

Dreamers

D.

Mavericks

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Questions 73

Although the idea capture aspect of Stage 2 of the GInI InMS is an ongoing process, the best results usually happen when the organization is focused on a particular area, which is usually done by running what?

Options:

A.

Challenge campaigns.

B.

Secret projects.

C.

An internal ad featuring an inspirational speech.

D.

Games and other fun activities.

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Exam Code: CInP
Exam Name: Certified Innovation Professional (CInP)
Last Update: Jul 15, 2026
Questions: 246

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