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  5. Adobe Campaign Standard Business Practitioner Questions and Answers

AD0-E307 Sample Questions Answers

Questions 4

During an investigation, a business practitioner modifies workflows properties to keep the results of interim

populations between two executions. What is the purpose of this step? (Choose two.)

Options:

A.

To export data that is passed between two activities in the workflow

B.

To configure the schema of the data that is passed between two activities in the workflow

C.

To modify the data that is being passed between two activities in the workflow

D.

To add filtering criteria to data that is being passed between two activities in the workflow

E.

To save data created with each run of the workflow to a list

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Questions 5

When utilizing the updated list process, a campaign business practitioner must make sure to append additional

records to a list if it exists. How can a campaign business practitioner do that?

Options:

A.

Only create new lists and avoid updating an existing list

B.

Uncheck the option to purge the list if it exists

C.

Specify the name explicitly in the options

D.

Store the list on an external database

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Questions 6

The entire list of recipients for a campaign is unavailable at the start of an A/B test. The final list of the

recipients will be placed in the finalRecipients folder but they will be loaded by the time the A/B test is

complete. To start the A/B test, a list of exclusive recipients is used for the initial deliveries in the folder

testRecipients.

How should the Business Practitioner modify the workflow diagram?

Options:

A.

modify the existing query to query all recipients in folders 'testRecipients' and 'finalRecipients'

B.

modify the original query to all recipients in 'testRecipients' and modify the split activity to query the folder 'finalRecipients' in the complement

C.

add the enrichment after the wait to add all recipients in the 'finalRecipients' folder to the complement from the split activity

D.

modify the original query to all recipients in 'testRecipients': change the A & B branches to 50% each, and add a new query after the wait to get all recipients in the 'finalRecipients' folder

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Questions 7

During a testing phase, a Campaign Business Practitioner needs to send the test emails to a personal email addresses to see how they look in the inbox. The Campaign Business Practitioner is NOT in the recipient

table. How should the Campaign Business Practitioner perform this task?

Options:

A.

Pick any email address and use the preview to see what it looks like

B.

Go through the standard process for adding recipients

C.

Type the address into the “To:” section

D.

Add the email to a seed list

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Questions 8

Which filtering dimension should a Practitioner use to identify responders in a cross-channel campaign?

Options:

A.

tracking logs

B.

exclusion logs

C.

delivery logs

D.

approval logs

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Questions 9

A Practitioner is using the default data model.

When personalizing based on gender, how many versions of the content should the Practitioner create?

Options:

A.

four

B.

three

C.

two

D.

one

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Questions 10

What are two reasons to include the email address when importing a list of contacts? (Choose two.)

Options:

A.

to meet legal requirements

B.

to update the primary key field

C.

to send a confirmation email

D.

to populate the reconciliation key

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Questions 11

What is the benefit of using the direct mail delivery step instead of a data extraction step?

Options:

A.

The delivery step allows for personalization

B.

The delivery step logs data to contact history

C.

The delivery step sends the file to the configured vendor.

D.

The delivery step allows for a preview of the direct mail piece.

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Questions 12

A Practitioner is required to execute and store all deliveries related to a delivery template in specific folder

defined by the business. How should the Practitioner most effectively implement this requirement?

Options:

A.

Define Routing within the delivery properties of each delivery template.

B.

Move all deliveries manually into defined folders.

C.

Modify the delivery mapping to define the routing.

D.

Define specific Execution folders within the delivery properties of a delivery template.

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Questions 13

A campaign has been setup with an operator group (with 2 operators) as approvers in the "Approvals" section of the delivery.

What will happen if one of the operators is unavailable to provide approval?

Options:

A.

The input of just the first approver is required in order for the process to continue onto the next activity

B.

The campaign process will not proceed if both the first and seconds approvers do not provide inputs before expiry

C.

The process will continue without approval if one has been provided before expiry

D.

The process waits indefinitely for inputs from both approvers before moving to the next activity

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Exam Code: AD0-E307
Exam Name: Adobe Campaign Standard Business Practitioner
Last Update: Apr 17, 2024
Questions: 90
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