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MB-220 Sample Questions Answers

Questions 4

You have set up a Dynamics 365 Customer Voice survey for customer feedback.

You need to create the new text message for the marketing team to add to a trigger-based journey upon case completion.

You have the following requirements:

1. Ensure the results of the feedback is anonymous.

2. Include a direct link to the Customer Voice survey in the new text message.

Which three actions should you perform in sequence after creating the text message? To answer, move the three appropriate actions from the list of actions to the answer area. Arrange the three actions in the correct order.

Options:

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Questions 5

Your company is expanding its service offering to people who live in Europe.

You must configure your marketing system for compliance with European privacy requirements.

Which three activities should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Options:

Questions 6

You are creating a multi-day conference event that is attended by attendees. The attendees will require hotel accommodations.

You need to block off rooms for single occupancy, double occupancy and suites at the hotel.

Which method should you use to accomplish your task?

Options:

A.

Create a hotel record and then a hotel room allocation record for each room type.

B.

Create a hotel record and then a single hotel room reservation record for all room types.

C.

Create a hotel record and then a single hotel room allocation record for all room types.

D.

Create a hotel record and then a hotel room reservation record for each room type.

Questions 7

You are a marketer for Contoso Ltd. You are responsible for creating social media posts to debut a new webinar you are promoting. You just discovered that your post sent this morning has a typo.

You need to correct this right away.

What should you do to fix your post?

Options:

A.

Reactivate the post, edit, and then select Schedule. Select the time of the original post to overwrite it.

B.

Reactivate the post, edit, and then select Post Now to immediately update the post.

C.

Edit the Post. The post will automatically update in the social media platform.

D.

Delete the post and recreate it. Posts are read only once posted.

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Questions 8

You are creating a new outbound journey that will create a lead when a contact has opened the welcome email, and registered to attend the Widget 9000 announcement event.

You need to configure the If/Then tile, and include both the email and event sources for the condition.

What should you do?

Options:

A.

In the marketing email, add the event as a property. The If/Then tile will have both sources as options.

B.

In the email tile, add the webinar event as an email element The if/then tile will have both sources as options.

C.

In the journey, add the event tile. The If/Then tile will have both sources as options.

D.

In the If/Then tile, add the event as a source. The email will already exist as a source.

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Questions 9

You are the administrator for your company’s Dynamics 365 for Marketing application. You are responsible for ensuring that the current constraints of your subscription are not exceeded.

You want to establish monitoring for the critical components that drive additional subscription costs.

Which three subscription limits can you monitor at Settings > Advanced Settings > Others > Quota Limits? (Choose three.) Each correct answer presents a complete solution.

NOTE: Each correct selection is worth one point.

Options:

A.

the total number of inbox previews that your company has used this month and the total number of inbox previews remaining in the month

B.

the total number of emails that your company has sent this month and the total number of emails remaining in the month

C.

the total number of marketing contacts that you can have in your database according to your current Dynamics 365 for Marketing subscription and the number of contacts remaining in your subscription

D.

the total number of marketing contacts that you can have in your database according to your current Dynamics 365 for Marketing subscription

E.

the total number of surveys that your company has sent this month and the total number of surveys remaining in the month

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Questions 10

Read each of the backup concepts below and determine which are correct or incorrect.

To answer, drag the Answer to the appropriate Backup Concept. Each Answer may be used once or more than once. You may need to drag the split bar between panes or scroll to view content.

NOTE: Each correct selection is worth one point.

Options:

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Questions 11

You are responsible for information about the attendees and sponsors in your Dynamics 365 for Marketing system. Indicate which record type would hold each type of information listed below.

For each Record Type listed below, indicate the Type of Information stored there.

To answer, drag the Type of Info to the appropriate Record Type. Each item may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.

NOTE: Each correct selection is worth one point.

Options:

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Questions 12

You have created a customer journey that does the following:

Sends an email regarding a country/region-specific promotional offer.

Creates a phone call activity and sends a text message to the contact.

Which set of actions should you take to activate your customer journey?

Options:

A.

Check the country/region, check the localization check box. Validate, and then Publish.

B.

Check the localization check box. Validate, check for errors, and then Publish.

C.

Verify the segment and email language, check for errors, and then Go Live.

D.

Verify the segment, check the country/region. Validate, and then Go Live.

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Questions 13

The Planned Event currently has 146 registrations. In order to meet all of Litware’s standards for registration, which two statements are true?

Each answer represents a complete solution.

Options:

A.

When space becomes available, the first person on the waitlist will be offered an invitation to register.

B.

Once capacity has been reached, a speaker whose additional person hasn't been registered yet will be placed on the waitlist.

C.

Once capacity has been reached, the first person on the waitlist will be automatically registered for the event when space becomes available.

D.

Another 2 registrations can be accepted. After that, registrations will be added to the waitlist.

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Questions 14

To meet privacy and reporting standards, which three items does Litware require for segments? Each answer represents a complete solution.

Options:

A.

Segments must include sorting by privacy requirements.

B.

Segments should be Dynamic.

C.

Segments should be Static.

D.

Contacts blocked due to quotas will be added to a new segment.

E.

Segments must include sorting by the Building Location entity.

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Questions 15

In order to follow recommended guidelines, you will need to synchronize only those entities that are necessary to meet ProseWare’s business objectives.

In addition to the typical entities synced automatically (contact, accounts, events, interactions, etc), which two additional entities will ProseWare need to enable for synchronization? Each answer represents a partial solution.

Options:

A.

Invoices

B.

Work Orders

C.

Differentiator

D.

Cases

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Questions 16

Using the information in the Case Study, indicate which of the Leads below have enough points to be flagged as Sales Ready.

To answer, drag the Assessment to the appropriate Lead. Each Assessment may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.

NOTE: Each correct selection is worth one point.

Options:

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Questions 17

Using the Case Study information, indicate which Staff is responsible for performing each of the Activities listed below.

To answer, drag the Staff to the appropriate Activity. Each Staff item may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.

NOTE: Each correct selection is worth one point.

Options:

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Questions 18

Based on ProseWare’s licenses and subscriptions, which two items are within allowed limits? Each answer represents a complete solution.

Options:

A.

Litmus inbox Previews = 100 per month

B.

Marketing Emails Sent = 1,755,983

C.

Australia Business Unit has 10 regular Users and 1 Administrator User

D.

Marketing Contacts = 24,500

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Questions 19

The time is currently 6:30pm on Monday night. You have been tasked with creating and sending a LinkedIn post on the company’s account advertising an event.

Following ProseWare’s standards, which two options will you choose when preparing this message? Each answer represents a partial solution.

Options:

A.

Schedule Time is set to tomorrow at 9 am.

B.

Post Visibility is set to Connections.

C.

Schedule Time is set to immediate.

D.

Post Visibility is set to Public.

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Questions 20

Which two statements must be true in order for a User to approve marketing content? Each answer presents part of the solution.

Options:

A.

The Status on the marketing content must be Approval Required.

B.

The User must be in the Marketing Oversight Team or be a Marketing Professional.

C.

The Status on the marketing content must be Draft.

D.

The User must be in the BU Admin Team or in the Marketing Oversight business unit.

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Questions 21

You need to create a customer journey for a global campaign related to the latest Contoso course offerings. All operating regions need to be covered.

Based on best practices, how many customer journeys and marketing emails do you need to create?

Options:

A.

4 marketing emails and 4 customer journeys

B.

5 marketing emails and 5 customer journeys

C.

2 marketing emails and 2 customer journeys

D.

1 marketing emails and 1 customer journey

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Questions 22

You need to create a customer journey that meets these requirements:

1. Send an email to at customers in Sweden regarding an upcoming course demo.

2. Follow-up with a phone call to those contacts who opened the email, waiting one day between actions.

Which five actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Options:

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Questions 23

You are responsible for setting up all marketing pages, events, emails and customer journeys associated with the planned event.

How many events will you set up?

Options:

A.

Two events; one formatted as webinar and the other formatted as on-site only.

B.

One event formatted as on-site only.

C.

Two events; one formatted as simulcast and the other formatted as on-site only.

D.

One event with Format set to Hybrid.

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Questions 24

You create a customer survey. Contoso wants to make sure that the survey is accessible to their sales team.

You use the survey as part of a customer journey, where you have written conditional logic to create leads based on the survey responses from each contact. These leads will be processed by Contoso’s Sales team.

The sales team wants to send out surveys whenever they qualify a Lead. Contoso does not want the sales team to have access to the Dynamics 365 Customer Voice app.

What should you do to achieve this goal?

Options:

A.

1. Install the “Send Customer Voice survey from Dynamics 365 app” in the Sales Hub app.

2. Members of the Sales team can send the survey manually from a Sales Hub app by clicking on the “Send Survey” button on the Lead record.

B.

1. Enable the Dynamics 365 Customer Voice application from the environment in Microsoft Dataverse to enable the feature for all licensed Dynamics 365 applications.

2. Members of the Sales team can send the survey manually from a Sales Hub app by clicking on the “Send Survey” button on the Lead record.

C.

1. Click on “Enable Customer Voice on Sales Hub”.

2. Members of the Sales team can send the survey manually from a Sales Hub app by clicking on the “Send Survey” button on the Lead record.

D.

1. Enable the Dynamics 365 Customer Voice application from the environment in Microsoft Dataverse to enable the feature for all licensed Dynamics 365 applications.

2. Create a Power Automate flow to send a survey automatically every time a lead is qualified.

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Questions 25

You have created a customer journey to send an Event Registration Invite to the customers in Norway. You confirm that you selected the correct Marketing Email record with the Norwegian language, and that you are using the correct Segment while creating the customer journey.

As part of going Live with your customer journey, you select “Check for Errors” in the command bar.

Which three checks does this command perform? Each correct answer presents a complete solution.

Options:

A.

Checks for common errors and shows an error message with advice for fixing them.

B.

Performs language checks to ensure localization.

C.

Checks for active links to the marketing services that host your email messages.

D.

Checks to ensure prerequisites are met.

E.

Makes sure all required marketing emails and pages are assigned and published.

F.

Makes sure all required target segment(s) meet your goals.

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Questions 26

You need to create a Global Customer Survey to capture the responses from your customers.

You need to make sure that Contoso’s focused customers have the option to choose their preferred language while responding. You also need to automate customer journey actions based on the Customer Survey Response data.

Which five actions should you perform in sequence to achieve your goal? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Options:

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Questions 27

The time is currently 8pm on Thursday night. You have been tasked with creating and sending a LinkedIn post on the company’s account advertising the Planned Event.

Following Litware’s standards, which two options should you choose when preparing this message? Each answer represents a complete solution.

Options:

A.

Post Visibility is set to Public

B.

Schedule Time is set to tomorrow at 9am

C.

Post Visibility is set to Connections

D.

Channel is set to social media

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Questions 28

You need to create a customer journey for the promotion of the upcoming webinar on Azure Services.

You are looking through the gallery of existing customer journey templates to select appropriate one.

Which four pieces of information will help you decide on the right template? Each answer presents a part of the solution.

Options:

A.

Description

B.

Purpose

C.

Name

D.

Recurrence

E.

Language

F.

Owner

G.

Target

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Questions 29

You need to resolve the issue where senior marketeers did not receive event invitations.

What should you change in the segment configuration for the journey?

Options:

A.

Inside a journey record, add an Inclusion group segment to the Audience settings.

B.

Inside the segment, add a SEGMENT query block with the AND ALSO clause.

C.

Inside the segment, add contacts as an INCLUSION GROUP.

D.

Inside a journey creation step, add the invitation and inclusion segment.

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Questions 30

Preparations for the Buenos Aires event are now complete, and the event is in progress

During the event, someone from the event team noticed a social media influencer is not yet a constituent of the foundation. Although the influencer is not an ambassador of the foundation, the team invites the influencer to be a VlP for the remainder of the event.

The event coordinator accesses Dynamics 365 Marketing to "promote" the influencer

Which three actions should the event coordinator perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Options:

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Questions 31

You are reviewing the communication around event registrations.

You need to resolve the issue at the event in Amsterdam where registered contacts received two different confirmation emails

Which two actions must you perform? Each correct answer presents part of the solution.

NOTE: Each correct selection is worth one point.

Options:

A.

Add FESTIVAL as Boolean on the event registration entity.

B.

Set the appropriate journey conditions on the journey's using the MARKETING EVENT REGISTRATION CREATED trigger.

C.

Add FESTIVAL as Event Type on the event entity.

D.

Set the appropriate attribute branch conditions in the journey using the MARKETING EVENT REGISTRATION CREATED trigger

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Questions 32

You are working with the data marketeer of the team to define a post-survey segment You need to form the correct relationship path.

Which three tables should you select in sequence? To answer, move the appropriate tables from the list of tables to the answer area and arrange them in the correct order.

Options:

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Questions 33

You are building the journey for national ambassadors at the event in Buenos Aires

What is the correct configuration for your journey canvas? To answer, drag the appropriate journey steps to the correct location in the answer area. Each journey step may be used once, or not at all. You may need to drag the split bar between panes or scroll to view content.

NOTE: Each correct match is worth one point

Options:

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Questions 34

In preparing for the Buenos Aires event you need to resolve the issue the content design team had during the Amsterdam event.

What should you do?

Options:

A.

Disable the full-page-edit mode in the email settings.

B.

Add the HTML line to the section of the imported emails.

C.

Enable the drag-and-drop feature for imported emails to YES in the email settings.

D.

Ensure that the creative agency add

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Questions 35

You need to allow users to create an event.

What should you do?

Options:

A.

Set the define internal team to 'Business Required. *

B.

Add the Cost Center column to the first Business Process Flow step.

C.

Add Festival to the Event Type column.

D.

Create a Lookup column to campaigns, and add this to the first tab and the Key information section.

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Questions 36

A new volunteer is joining the Buenos Aires event team as an onsite event coordinator.

You need to add this volunteer to the event team.

What do you do?

Options:

A.

Associate the User record with the event through the Event Team N;N relationship

B.

Create a Team Member Record for a User record and associate this to the event.

C.

Create a Team Member Record for a Contact record and associate this to the event.

D.

Associate the Contact record with the event through the Event Team N:N relationship.

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Status:
Expired , and Replaced By
Exam Code: MB-220
Exam Name: Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant
Last Update: Feb 10, 2025
Questions: 248
$61.25  $174.99
$47.25  $134.99
$40.25  $114.99
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