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Marketing-Cloud-Advanced-Cross-Channel Sample Questions Answers

Questions 4

How are profiles merged In IS:

Options:

A.

Once a day

B.

Probabilistic matching

C.

Deterministic matching on matched identities

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Questions 5

Where would you add a topic profile

Options:

A.

Social studio automate

B.

Admin settings

C.

Workspace settings

D.

Social studio engage

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Questions 6

How dots social studio unify anonymous and known identities?

Options:

A.

Deterministic matching

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Questions 7

How does Marketing cloud connect help when you want to trigger journey when a record is created in sales cloud contact, Select 2.

Options:

A.

Sales cloud entry audience in journey builder

B.

Use a api to trigger journey directly from ecom site and use email address as subscriber key.

C.

Use an api to create record in sales cloud directly from the ecom site

D.

Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins

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Questions 8

You are getting an error while trying to make an inbox message as inactive. What could be the possible reason.

Options:

A.

Some automation activity is using the inbox message

B.

The message is already scheduled/active

C.

The message has already been sent. (once started to send cannot mark as inactive)

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Questions 9

Select features Einstein content selection, Select 2

Options:

A.

Uses open time email content

B.

Content selection based on business rules

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Questions 10

Difference between inbox message and in app message.

Options:

A.

Inbox message is displayed and stored in device in app message is displayed only 1 time

B.

Inbox message is displayed once but in app message is displayed repeatedly

C.

Inbox messages can be used only in los whereas in app message can also be used in android

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Questions 11

What user permission is required to configure SSO in social studio.

Options:

A.

Super user

B.

full user

C.

custom user

D.

limited user

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Questions 12

What is true about SMS keywords other than HELP and STOP?

Options:

A.

keywords in parent business unit are automatically available to all child business units

B.

keywords in child business unit can be shared between other child business units

C.

keywords in parent or child business unit are available only in that business unit

D.

keywords in parent business unit can be shared to any child business units

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Exam Code: Marketing-Cloud-Advanced-Cross-Channel
Exam Name: SalesforceMarketing Cloud Advanced Cross ChannelExam
Last Update: Jul 8, 2024
Questions: 40
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