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Marketing-Cloud-Advanced-Cross-Channel dumps questions answers

Salesforce Marketing-Cloud-Advanced-Cross-Channel Dumps

Exam Code:
Marketing-Cloud-Advanced-Cross-Channel
Exam Name:
SalesforceMarketing Cloud Advanced Cross ChannelExam
Last Update: Dec 5, 2024
40 Questions with Explanation
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SalesforceMarketing Cloud Advanced Cross ChannelExam Practice Questions

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Marketing-Cloud-Advanced-Cross-Channel FAQs

The Salesforce Marketing-Cloud-Advanced-Cross-Channel exam is designed for individuals who have experience in configuring and managing advanced cross-channel marketing strategies using Salesforce Marketing Cloud. This exam tests the ability to design, manage, and optimize multi-channel campaigns across email, mobile, social media, and other platforms to engage customers effectively. It validates your knowledge of advanced techniques in automation, analytics, and integration.

The exam covers several important topics, including:

  • Cross-Channel Campaign Design and Management (30%)
  • Marketing Cloud Integration (25%)
  • Advanced Automation and Journeys (20%)
  • Audience Strategy and Segmentation (15%)
  • Analytics and Reporting (10%)

The Salesforce Marketing-Cloud-Advanced-Cross-Channel exam is 105 minutes long. You have 1 hour and 45 minutes to complete the exam, which consists of 60 multiple-choice questions.

The passing score for the Salesforce Marketing-Cloud-Advanced-Cross-Channel exam is 65%. You need to correctly answer at least 39 out of 60 questions to pass the exam.

The Salesforce Marketing-Cloud-Advanced-Cross-Channel exam differs from other Salesforce Marketing Cloud exams in the following ways:

  • Focus on cross-channel strategies: While other exams like the Salesforce Marketing-Cloud-Email-Consultant exam focus primarily on email marketing, the Advanced-Cross-Channel exam emphasizes multi-channel marketing integration (email, SMS, social, etc.).
  • Advanced techniques: This exam tests your ability to create and manage advanced multi-channel campaigns and integrations, whereas other exams may focus on foundational knowledge or specific tools (like email or mobile messaging).
  • In-depth integration knowledge: It covers complex integrations and automation that are not typically emphasized in basic Marketing Cloud exams.

To succeed in this exam, you need skills in:

  • Multi-channel campaign management: Understanding how to design, execute, and optimize campaigns that engage customers across email, SMS, mobile, and social channels.
  • Marketing automation: Creating automated journeys and workflows that drive customer engagement.
  • Data and analytics: Using analytics tools to track performance and optimize campaigns based on real-time data.
  • Platform integration: Integrating Salesforce Marketing Cloud with other Salesforce tools and external systems for a cohesive marketing strategy.

Yes, you can take the Salesforce Marketing-Cloud-Advanced-Cross-Channel exam online through Webassessor, which offers the option for online proctoring. This allows you to take the exam from the comfort of your home or office, with a proctor monitoring your session via webcam and screen-sharing.

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SalesforceMarketing Cloud Advanced Cross ChannelExam Questions and Answers

Questions 1

What user permission is required to configure SSO in social studio.

Options:

A.

Super user

B.

full user

C.

custom user

D.

limited user

Questions 2

What is true about SMS keywords other than HELP and STOP?

Options:

A.

keywords in parent business unit are automatically available to all child business units

B.

keywords in child business unit can be shared between other child business units

C.

keywords in parent or child business unit are available only in that business unit

D.

keywords in parent business unit can be shared to any child business units

Questions 3

Difference between inbox message and in app message.

Options:

A.

Inbox message is displayed and stored in device in app message is displayed only 1 time

B.

Inbox message is displayed once but in app message is displayed repeatedly

C.

Inbox messages can be used only in los whereas in app message can also be used in android