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Exam Code: Advanced-Cross-Channel Vendor: Salesforce Name: Marketing Cloud Advanced Cross Channel Accredited Professional AP-214 Exam 102 Q&A with Explanation Last Update: Jul 10, 2026
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Marketing Cloud Advanced Cross Channel Accredited Professional AP-214 Exam Questions and Answers

Questions 1

Decision split using contact data not working, myorders DE with 1 to many relationship configured in attribute group. What questions you need to ask to troubleshoot. Select multiple

Options:

A.

Are u using attribute to attribute comparison.

B.

Is there any spelling mistake in your contact attributes.

C.

Are there any eligible matching orders for that particular contact

Questions 2

In which section can you define fatigue rules to restrict a user from being recommended same content multiple times

Options:

A.

Einstein content selection

B.

Einstein copy insights

C.

Einstein engagement scoring

Questions 3

How are profiles merged In IS:

Options:

A.

Once a day

B.

Probabilistic matching

C.

Deterministic matching on matched identities