Microsoft Dynamics 365 Customer Insights (Data) Specialist Practice Questions
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MB-260 FAQs
The MB-260 exam, also known as "Microsoft Customer Data Platform Specialty," is designed for professionals who work with data platforms to manage customer data and create customer insights using Microsoft Dynamics 365 Customer Insights.
This exam is ideal for data analysts, customer data platform specialists, and professionals involved in customer relationship management (CRM) and data management within the Microsoft ecosystem.
The MB-260 focuses on customer data platform (CDP) and data insights, while MB-210 covers Dynamics 365 Sales, and MB-230 is specific to Dynamics 365 Customer Service. MB-260 is data-oriented, emphasizing analytics and insights rather than CRM functions.
Earning the MB-260 certification can open up opportunities in data analysis, CRM data management, and customer insights roles. It also validates expertise in using Dynamics 365 Customer Insights, an increasingly valuable skill for data-driven roles.
The MB-260 focuses on customer data insights within Dynamics 365, while the Power BI Data Analyst Associate certification is more general, focusing on data analysis, visualization, and reporting using Power BI across various data sources.
The MB-260 exam consists of multiple-choice questions, case studies, and scenario-based questions that test candidates’ knowledge and ability to apply concepts in real-world situations.
Passing the MB-260 demonstrates expertise in managing and analyzing customer data using Dynamics 365. This enables professionals to drive better customer insights, improve CRM strategies, and make data-informed decisions, directly enhancing job performance.
Candidates should ideally have experience with data analysis, customer relationship management (CRM) platforms, and working knowledge of Microsoft Dynamics 365 Customer Insights.
This certification validates skills in customer data platform management, which is crucial for roles in data analysis, CRM, and customer insights. It positions professionals well for advanced roles in data strategy and customer experience management.
In data-driven organizations, the MB-260 certification proves that professionals have the skills to derive actionable insights from customer data, enabling better customer understanding and more personalized marketing and sales strategies.
The MB-260 certification covers data integration and management across multiple sources, a valuable skill in hybrid environments. Professionals are better equipped to handle complex data architectures and provide insights across varied data sources.
Certifications like Microsoft Certified: Azure Data Engineer Associate or Microsoft Certified: Power Platform App Maker Associate can complement the MB-260 by expanding skills in data engineering or app development within the Microsoft ecosystem.
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Microsoft Dynamics 365 Customer Insights (Data) Specialist Questions and Answers
You are a Customer Data Platform Specialist. You are asked to create a household cluster to group profiles that share a set of demographic data points.
Which three actions should you perform in sequence to configure a household cluster? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Your manager asked you to evaluate the use of suggested segments for marketing campaigns.
You need to tell your manager what kinds of segments can be suggested based on the current Dynamics 365 Customer Insights configuration.
Which two types of segments can be suggested? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
You are a Customer Data Platform Specialist. You want to add data sources that connect to data in the organization’s Azure Data Lake. You need to enable data profiling for the entity within the data source while creating it.
Which three actions should you perform in sequence to meet this requirement? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.